Our team helps brands, their agencies and nonprofit organizations by assessing the business value of celebrities, negotiating smart partnerships and activating each program. We provide fast and accurate information and recommend talent based on many factors including their relevance, points of differentiation and cost. The results of our work are seen as television commercials, webisodes, publicity programs, YouTube posts, celebrity seeding, social media » Read More
What do Shaft, a sports analyst, a Blackberry coma, and a pop icon all have in common? They’re all responsible for this week’s Hodgepodge Most Valubale Tweets of the Week.
Samuel L Jackson – The omnipresent actor finally put his @SamuelLJackson handle to use during a segment on Late Night With Jimmy Fallon, when he teamed up with the social-media-obsessed talk show host to push out his first 140-character-or-fewer message to the world. What did he have to say? “Can-a muh f**kasay f** on here.” In less than a week of Tweeting, Jackson has lured over 145,000 followers with only thirty-five Tweets, which include ruminations like: “Don't you hate it when you're giving an inspirational speech and get eaten by a shark mid-sentence?” and “ I've had it with these mothaf****** Beliebers on these mothaf****** trending topics.” Mr. Jackson, welcome.

Peter King - With 600k+ followers, King’s smart insights on the NFL, both on and off the field, keep his numbers rising in the midst of America’s favorite sports season. From tweets about his legendary Monday Morning Quarterback column in SI to podcasts with some of the league’s best players and brightest minds, King deserves a nod this week.
John Paczkowski - Blackberry experienced a network-wide outage yesterday, which sparked a pile of frustrated Tweets and constituted for over $100 million of lost revenue. Tech blogger John Paczkowski weighed in with our favorite: “What did one BlackBerry say to the other BlackBerry? ... Nothing.”
Britney Spears – Britney (@britneyspears 10.1MM+ followers) reached a new level of stardom this week, when she reached 10MM+ followers, an echelon only shared with five others: Lady Gaga (@ladygaga 14MM+ followers; @justinbeiber 13.3MM+ followers; @katyperry 10.7MM+ followers; @barakobama 10.5MM+ followers); and @KimKardashian (10.3MM+ followers). What sticks out about this list? Four out of six of the top Tweets are musicians.
October 14, 2011 |
No comments yet.
Comments